BEFORE THE PARTY
1. Help your hostess set a goal. $1,000 party is an amazing tool! Offer an incentive if the hostess meets her goal.
2.
Pre-orders!!! Help your hostess generate a list of people to ask in
advance. Give her a list of ideas (aunts, cousins, grandma, mom,
neighbors, coworkers). Encourage her to shoot for 2-3 orders before the
party. Incentive for certain # of orders or sales amount.
3.
Over-invite, over-invite, over-invite! Follow up individually with
people. Optimal: live party with 8-10 people; Facebook: 25 people. Give
her goals so she knows what to shoot for.
4. Give examples.
Create images of actual hostess orders. Get your hostesses together
in a Facebook group and recognize high-selling hostesses.
AT THE PARTY
1.
Show more expensive items. Encourage customers to fall in love with the
statement pieces (videos, pictures, trying them on at live parties).
2. Offer
award for “pick 6” (or 5 or 4… judge your crowd). You want to encourage
them to spend just that little bit extra that maybe they wouldn’t have
already.
3. Incentive for ordering *that night* - particularly
for Facebook parties, because live parties the incentive is just being
there. Make it a good one!
AFTER THE PARTY
Make sure
your hostess follows up after the party. Have her make a list of all the
people who expressed interest in ordering but didn’t. Follow up
personally with each one. Give a deadline of 24 hours after the party so
there is a sense of urgency.
No comments:
Post a Comment